Analisis Semiotika Komunikasi Profetik dalam Ilustrasi "Isra Miraj" di Galeri Rasulullah SAW

Abstract

Da'wah has become a necessity in this era of technological progress and development, serving as advice so that people remain in line with human nature and shari'a. Various media for da'wah are voiced intensively and massively across social media platforms. Illustration is one type of da'wah representation that attracts the eye and is easy for the mind to understand, so that it reaches the heart. The Rasulullah SAW Gallery is a pioneer of digital da'wah with high visitor interest and da'wah potential, among others through its Isra Mi'raj illustration. This illustration is rich in meaning and lessons in terms of communication, da'wah, monotheism, and character. This research uses Roland Barthes' semiotic theory within the perspective of Akhmad Muwafik Saleh's prophetic communication framework, aiming to identify the prophetic communication conveyed in the Isra Mi'raj illustration, which cannot be reached by reason and rationality alone, but requires a spiritual approach. The type of research used is a qualitative approach with library research, participatory observation, descriptive analysis, and documentation. Prophetic communication is able to go beyond the limits of human rationality and reach it on the basis of faith and belief grounded in the Al-Qur'an and Sunnah. The potential that can reach and exceed the limits of rationality is the human heart, as the driving force behind motivation, feeling, and ambition.